About Me

Hey there!

I’m Rahul, a product manager with a passion for building impactful digital experiences. Over the years, my journey has evolved from digital marketing into the world of product management, where I now focus on solving complex product challenges, driving strategy, and enhancing user experiences.

My Product Journey

I spent a significant part of my career in digital marketing, but my transition into product management was a natural evolution. At New Relic, I worked as a Growth Product Manager, helping technical B2B customers navigate the complexities of observability. My focus was on driving user adoption, optimizing onboarding experiences, and converting free users into paying customers. I worked extensively on reducing friction in the onboarding process, ensuring that users could quickly realize the value of the platform.

One of my key contributions was leading the New Relic Quickstart integration process, which centralized onboarding guides within the platform. This strategic move reduced drop-offs, improved activation rates, and enhanced user engagement. I collaborated with cross-functional teams, including engineering, design, and tech documentation, to streamline the product experience for new users.

How I Think About Product Strategy

I believe great products are built at the intersection of data, user insights, and business goals. My approach to product management revolves around:

• Understanding the user – Deep diving into customer pain points, analyzing user behavior, and prioritizing features that drive real value.
• Experimentation & Growth – Running small-scale tests, analyzing data, and iterating quickly to improve adoption and engagement.
• Balancing intuition with data – Making informed decisions even in the absence of perfect data, leveraging both quantitative analysis and qualitative insights.
• Cross-functional collaboration – Partnering closely with engineering, design, marketing, and customer success to align efforts and drive impactful outcomes.

What’s Next?

As I continue on my product management journey, my goal is to build products that solve meaningful problems and create seamless experiences for users. I enjoy tackling strategic challenges, optimizing product-market fit, and driving growth through data-driven decision-making.

Beyond product management, I love writing about product strategy, AI, marketing, and the latest digital trends. I also enjoy experimenting with WordPress and its ecosystem—this blog has been entirely custom-designed and conceptualized by me.

If any of these topics interest you or you’d just like to exchange ideas, feel free to reach out. Let’s connected! 🚀